Comparitive Health Report : http://www.deleteagency.com Vs. http://passion.digital

Compared at : 2016-10-11 11:21:53


SEO Website Checkup found 9 major issues

Page Title

Page Title : Delete: London Digital Agency


Your page title does not exceed 60 characters. It's fine.

Knowledge Base
Title is the heading of the webpage. The sentence or string enclosed between html title tag () is the title of your website. Search engines searches for the title of your website and displays title along with your website address on search result. Title is the most important element for both SEO and social sharing. Title should be less than 50 to 60 characters because search engine typically displays this length of string or sentence on search result. A good title can consist the primary keyword, secondary keyword and brand name. For example a fictitious gaming information providing sites title may be like "the future of gaming information is here". A webpage title should contain a proper glimpse of the website. title is important element as an identification of your website for user experience, SEO and social sharing. So have a nice and catching title.
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Meta Description

Meta Description : Award winning London digital agency specialising in UX Design, Digital product creation, Digital Transformation, SEO & PPC. Best Agency of the Year, featured in the Top 100 Digital Agencies in UK.


Your page title exceeds 150 characters. It's not good.

Knowledge Base
Description is the full interpretation of your website content and features. Most often it is a short paragraph that describe what are features and information provided by the website to its visitors. You may consider it a advertising of your website. Although not important for search engine ranking but very important for hits or visits through search engine results. Description should be less than 150 character because search engine shows this length of paragraph on search result. And every page of website should contain an unique description to avoid description duplication. Description is the definition of your website for user experience so form it as complete but short and precise illustration of your website.

Meta Keyword

Meta Keyword :


Your site do not have any meta keyword.

Knowledge Base
Meta keywords are keywords inside Meta tags. Meta keywords are not likely to be used for search engine ranking. the words of title and description can be used as meta keywords. it is a good idea for SEO other than search engine ranking.

Single Keywords

Keyword Occurrence Density Possible Spam
digital 8 1.818 % No
Delete 5 1.136 % No
Leeds 4 0.909 % No
hellodeleteagencycom 4 0.909 % No
work 4 0.909 % No
Digital 4 0.909 % No
relationship 3 0.682 % No
success 3 0.682 % Yes
change 3 0.682 % No
create 3 0.682 % No
customers 3 0.682 % No
brands 3 0.682 % No
enquiry 3 0.682 % No
maps 3 0.682 % No
London 3 0.682 % No
google 3 0.682 % No
Munich 3 0.682 % No
Century 2 0.455 % No
importantly 2 0.455 % No
Thorpe 2 0.455 % No

Two Word Keywords

Keyword Occurrence Density Possible Spam
3214 0009 3 0.682 % No
google maps 3 0.682 % No
of the 3 0.682 % No
20 3214 3 0.682 % No
most importantly 2 0.455 % No
113 284 2 0.455 % No
260 4600 2 0.455 % No
113 260 2 0.455 % No
284 0682 2 0.455 % No
positive change 2 0.455 % No
Make enquiry 2 0.455 % No
0009 hellodeleteagencycom 2 0.455 % No
Park Leeds 2 0.455 % No
Leeds LS15 2 0.455 % No
LS15 8ZB 2 0.455 % No
44 113 2 0.455 % No
Thorpe Park 2 0.455 % No
Way Thorpe 2 0.455 % No
Digital Transformation 2 0.455 % No
3370 Century 2 0.455 % No

Three Word Keywords

Keyword Occurrence Density Possible Spam
20 3214 0009 3 0.682 % No
Way Thorpe Park 2 0.455 % No
Thorpe Park Leeds 2 0.455 % No
Park Leeds LS15 2 0.455 % No
Century Way Thorpe 2 0.455 % No
3214 0009 hellodeleteagencycom 2 0.455 % No
113 260 4600 2 0.455 % No
44 20 3214 2 0.455 % No
Leeds LS15 8ZB 2 0.455 % No
3370 Century Way 2 0.455 % No
113 284 0682 2 0.455 % No
new reel features 1 0.227 % No
reel features the 1 0.227 % No
The new reel 1 0.227 % No
showreel The new 1 0.227 % No
2016 showreel The 1 0.227 % No
features the best 1 0.227 % No
the best of 1 0.227 % No
recent creative work 1 0.227 % No
creative work giving 1 0.227 % No

Four Word Keywords

Keyword Occurrence Density Possible Spam
3370 Century Way Thorpe 2 0.455 % No
Century Way Thorpe Park 2 0.455 % No
Thorpe Park Leeds LS15 2 0.455 % No
Park Leeds LS15 8ZB 2 0.455 % No
44 20 3214 0009 2 0.455 % No
20 3214 0009 hellodeleteagencycom 2 0.455 % No
Way Thorpe Park Leeds 2 0.455 % No
Delete's recent creative work 1 0.227 % No
of Delete's recent creative 1 0.227 % No
recent creative work giving 1 0.227 % No
a flavour of the 1 0.227 % No
giving a flavour of 1 0.227 % No
work giving a flavour 1 0.227 % No
creative work giving a 1 0.227 % No
best of Delete's recent 1 0.227 % No
the best of Delete's 1 0.227 % No
Watch our new 2016 1 0.227 % No
our new 2016 showreel 1 0.227 % No
News Watch our new 1 0.227 % No
people News Watch our 1 0.227 % No

Keyword Usage

The most using keywords do not match with meta keywords.

Knowledge Base
Keyword usage is the using of your keywords inside Meta tags and contents of your website. Use keywords that describes your site properly for precise search engine result of your website.

Total Words

Total Words : 440

Knowledge Base
Unique words are uncommon words that reflects your site features and informations. Search engine metrics are not intended to use unique words as ranking factor but it is still useful to get a proper picture of your site contents. Using positive unique words like complete, perfect, shiny, is a good idea user experience.

Stop words are common words like all the preposition, some generic words like download, click me, offer, win etc. since most used keyword may be a slight factor for visitors you are encouraged to use more unique words and less stop words.

Text/HTML Ratio Test

Site failed text/HTML ratio test.

Text/HTML Ratio Test : 8%

Knowledge Base
The ideal page's ratio of text to HTML code must be lie between 20 to 60%. Because if it is come less than 20% it means you need to write more text in your web page while in case of more than 60% your page might be considered as spam.

HTML Headings

H1(1)

  • A digital agency.

H2(1)

  • Introducing Delete

H3(6)

  • About.
  • Services.
  • London.
  • Leeds.
  • Munich.
  • Delete Limited.

H4(3)

  • Southampton FC appoint Delete to lead Digital Transformation
  • Explore our latest job openings
  • Watch our new 2016 showreel

H5(5)

  • Our offices
  • GET IN TOUCH
  • Registered in England.
  • Registered Address.
  • VAT Registration.

H6(5)

  • More about us
  • Our areas of expertise
  • NEWS
  • Careers
  • News
Knowledge Base
h1 status is the existence of any content inside h1 tag. Although not important like Meta titles and descriptions for search engine ranking but still a good way to describe your contents in search engine result.

h2 status less important but should be used for proper understanding of your website for visitor.

robot.txt

Your site have robot.txt

Knowledge Base
robots.txt is text file that reside on website root directory and contains the instruction for various robots (mainly search engine robots) for how to crawl and indexing your website for their webpage. robots.txt contains the search bots or others bots name, directory list allowed or disallowed to be indexing and crawling for bots, time delay for bots to crawl and indexing and even the sitemap url. A full access or a full restriction or customized access or restriction can be imposed through robots.txt.

robots.txt is very important for SEO. Your website directories will be crawled and indexed on search engine according to robots.txt instructions. So add a robots.txt file in your website root directory. Write it properly including your content enriched pages and other public pages and exclude any pages which contain sensitive information. Remember robots.txt instruction to restrict access to your sensitive information of your page is not formidable on web page security ground. So do not use it on security purpose.
Learn more

Sitemap

Your site have sitemap
Location: http://www.deleteagency.com/sitemap.xml

Knowledge Base
Sitemap is a xml file which contain full list of your website urls. It is used to include directories of your websites for crawling and indexing for search engine and access for users. it can help search engine robots for indexing your website more fast and deeply. It is roughly an opposite of robots.txt You can create a sitemap.xml by various free and paid service or you can write it with proper way (read about how write a sitemap).

Also keep these things in mind:
1) Sitemap must be less than 10 MB (10,485,760 bytes) and can contain maximum 50,000 urls. if you have more uls than this create multiple sitemap files and use a sitemap index file.
2) Put your sitemap in website root directory and add the url of your sitemap in robots.txt.
3) sitemap.xml can be compressed using grip for faster loading.

Broken link: a broken link is an inaccessible link or url of a website. a higher rate of broken links have a negative effect on search engine ranking due to reduced link equity. it also has a bad impact on user experience. There are several reasons for broken link. All are listed below.
1) An incorrect link entered by you.
2) The destination website removed the linked web page given by you. (A common 404 error).
3) The destination website is irreversibly moved or not exists anymore. (Changing domain or site blocked or dysfunctional).
4) User may behind some firewall or alike software or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewall or alike software for outside access.
Learn more or Learn more

Internal Vs. External Links

Total Internal Links? 28
Total External Links? 11

Internal Links

  • /work
  • /work/southampton-fc
  • /work/maria-casino
  • /work/expedia-travel-profile
  • /work/crest-nicholson
  • /about
  • /services
  • http://www.deleteagency.com/news/southampton-fc-appoint-delete-to-lead-digital-transformation
  • /careers
  • /news/new-2016-agency-showreel
  • /contact
  • /contact/london
  • /contact/leeds
  • /contact/munich
  • mailto:[email protected]
  • /contact/london
  • /contact/leeds
  • /contact/munich
  • /work
  • /about
  • /services
  • /news
  • /careers
  • /contact/london
  • http://www.deleteagency.com/de
  • http://www.deleteagency.com/
  • mailto:[email protected]
  • /contact

External Links

  • https://player.vimeo.com/video/146003091?autoplay=1&color=ff0179&title=0&byline=0&portrait=0
  • https://www.facebook.com/DeleteAgency
  • https://twitter.com/deleteagency
  • https://plus.google.com/+deleteagency
  • http://vimeo.com/deleteagency
  • https://goo.gl/maps/epSmW
  • https://goo.gl/maps/TSwTh
  • https://goo.gl/maps/sKlTK
  • https://goo.gl/maps/epSmW
  • https://goo.gl/maps/TSwTh
  • https://goo.gl/maps/sKlTK

NoIndex , NoFollow, DoDollow Links

Total NoIndex Links 0
Total NoFollow Links 11
Total DoFollow Links 28
NoIndex Enabled by Meta Robot? No
NoFollow Enabled by Meta Robot? No

NoIndex Links

NoFollow Links

  • <a href="https://player.vimeo.com/video/146003091?autoplay=1&amp;amp;color=ff0179&amp;amp;title=0&amp;amp;byline=0&amp;amp;portrait=0" class="button-squary-stroke expand" target="_blank" rel="nofollow">Play<svg class="icon icon-arrow"><use xlink:href="#icon-global-button-arrow-right"/></svg></a>
  • <a href="https://www.facebook.com/DeleteAgency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-facebook"><use xlink:href="#icon-components-social-facebook"/></svg>Facebook</a>
  • <a href="https://twitter.com/deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-twitter"><use xlink:href="#icon-components-social-twitter"/></svg>Twitter</a>
  • <a href="https://plus.google.com/+deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-google"><use xlink:href="#icon-components-social-google"/></svg>Google plus</a>
  • <a href="http://vimeo.com/deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-vimeo"><use xlink:href="#icon-components-social-vimeo"/></svg>Vimeo</a>
  • <a href="https://goo.gl/maps/epSmW" class="cp-contact-module--map--marker map--marker-london hidden" target="_blank" rel="nofollow">google maps london</a>
  • <a href="https://goo.gl/maps/TSwTh" class="cp-contact-module--map--marker map--marker-leeds hidden" target="_blank" rel="nofollow">google maps leeds</a>
  • <a href="https://goo.gl/maps/sKlTK" class="cp-contact-module--map--marker map--marker-munich hidden" target="_blank" rel="nofollow">google maps munich</a>
  • <a href="https://goo.gl/maps/epSmW" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">4th Floor, 4 Golden Square</span>, <span itemprop="addressLocality">London</span>, <span itemprop="postalCode">W1F 9HT</span> </address> </a>
  • <a href="https://goo.gl/maps/TSwTh" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">3370 Century Way, Thorpe Park</span>, <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </address> </a>
  • <a href="https://goo.gl/maps/sKlTK" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">Theresienhoehe 28</span>, <span itemprop="addressLocality">Munich</span>, <span itemprop="postalCode">80339</span> </address> </a>


Knowledge Base

NoIndex : noindex directive is a meta tag value. noindex directive is for not to show your website on search engine results. You must not set ‘noindex’ as value in meta tags if you want to be your website on search engine result.

By default, a webpage is set to “index.” You should add a <meta name="robots" content="noindex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl a given page and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : nofollow directive is a meta tag value. Nofollow directive is for not to follow any links of your website by search engine bots. You must not set ‘nofollow’ as value in meta tags if you want follow your link by search engine bots.

By default, links are set to “follow.” You would set a link to “nofollow” in this way: <a href="http://www.example.com/" rel="nofollow">Anchor Text</a> if you want to suggest to Google that the hyperlink should not pass any link equity/SEO value to the link target.

Learn more

SEO Friendly Links

Links of your site are SEO friendly.

Knowledge Base
An SEO friendly link is roughly follows these rules. The url should contain dash as a separator, not to contain parameters and numbers and should be static urls.

To resolve this use these techniques.
1) Replace underscore or other separator by dash, clean url by deleting or replaceing number and parameters.
2) Marge your www and non www urls.
3) Do not use dynamic and related urls. Create an xml sitemap for proper indexing of search engine.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical urls in canonical tag.
Learn more

Favicon

Your site does not have favicon.

Learn more

Image 'alt' Test

Your site does not have any image without alt text.
Knowledge Base
An alternate title for image. Alt attribute content to describe an image. It is necessary for notifying search engine spider and improve actability to your website. So put a suitable title for your image at least those are your website content not including the images for designing your website. To resolve this put a suitable title in your alt attributes.
Learn more

DOC Type

DOC Type : <!DOCTYPE html>


Page have doc type.

Knowledge Base
doc type is not SEO factor but it is checked for validating your web page. So set a doctype at your html page.
Learn more

Depreciated HTML Tag

Your site does not have any depreciated HTML tag.
Knowledge Base
Older HTML tags and attributes that have been superseded by other more functional or flexible alternatives (whether as HTML or as CSS ) are declared as deprecated in HTML4 by the W3C - the consortium that sets the HTML standards. Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 46 KB


HTML page size is <= 100KB

Knowledge Base
HTML page size is the one of the main factors of webpage loading time. It should be less than 100 KB according to google recommendation. Note that, this size not including external css, js or images files. So small page size less loading time.

To reduce your page size do this steps
1) Move all your css and js code to external file.
2) make sure your text content be on top of the page so that it can displayed before full page loading.
3) Reduce or compress all the image, flash media file etc. will be better if these files are less than 100 KB
Learn more

GZIP Compression

GZIP Compressed Size : 13 KB


GZIP compression is enabled.

Knowledge Base
GZIP is a generic compressor that can be applied to any stream of bytes: under the hood it remembers some of the previously seen content and attempts to find and replace duplicate data fragments in an efficient way - for the curious, great low-level explanation of GZIP. However, in practice, GZIP performs best on text-based content, often achieving compression rates of as high as 70-90% for larger files, whereas running GZIP on assets that are already compressed via alternative algorithms (e.g. most image formats) yields little to no improvement. It is also recommended that, GZIP compressed size should be <=33 KB

Inline CSS

Your site have 13 inline css.

Inline CSS

  • <iframe src="//www.googletagmanager.com/ns.html?id=GTM-W9HLKJ" height="0" width="0" style="display:none;visibility:hidden"></iframe>
  • <div class="cp-hero--background" style="background-image: url();" data-type="content" data-speed="100"></div>
  • <div class="cp-hero--video-substitute" style="background-image: url(http://static01.deleteagency.com/-/media/images/work/work_header/work_hero/work_hero/work_hero.jpg?mw=1920&amp;hash=F3FBC577E0456143E61BA370AACC8CB6B95A7379);"></div>
  • <div style="background-image: url(http://static05.deleteagency.com/-/media/images/homepage/slide2/homepage_showreel.jpg?mw=1920&amp;hash=B99A157807AB0881923B02F46E254C22DE472CCD);" class="slide slide1"></div>
  • <div class="cp-hero--video-substitute" style="background-image: url();"></div>
  • <a href="/work/southampton-fc" class="cp-thumb-work" style="background-image: url('http://static02.deleteagency.com/-/media/images/case-studies/southamptonfc/saints01.jpg?mw=904&amp;hash=EE3339201851C65FE8D0629F6DD7850EF0D4E78E');"></a>
  • <div class="cp-thumb-work--img-hover img-hover" style="background-image: url('http://static05.deleteagency.com/-/media/images/case-studies/southamptonfc/saints02.jpg?mw=904&amp;hash=CD4C0BC0C5BAA53254FBD61EE89CDCFC5B19250D');" href="#"></div>
  • <a href="/work/maria-casino" class="cp-thumb-work" style="background-image: url('http://static05.deleteagency.com/-/media/images/case-studies/maria-casino/maria_01.jpg?mw=904&amp;hash=5E43AD4CCAB814637B7B03D176BFECE2699924D2');"></a>
  • <div class="cp-thumb-work--img-hover img-hover" style="background-image: url('http://static02.deleteagency.com/-/media/images/case-studies/maria-casino/maria_02.jpg?mw=904&amp;hash=C803E5EC39F743A89F1498046C671EA99531A75E');" href="#"></div>
  • <a href="/work/expedia-travel-profile" class="cp-thumb-work" style="background-image: url('http://static01.deleteagency.com/-/media/images/case-studies/expedia-travel-profile/expediaprofile.jpg?mw=904&amp;hash=7DFE4ED50F98779458F45C2B8D67F62CE0E5CACD');"></a>
  • <div class="cp-thumb-work--img-hover img-hover" style="background-image: url('http://static01.deleteagency.com/-/media/images/case-studies/expedia-travel-profile/expediaprofileoverlay.jpg?mw=904&amp;hash=12FAE16EF832A8631A1DD16AF1A4FB771DD4C782');" href="#"></div>
  • <a href="/work/crest-nicholson" class="cp-thumb-work" style="background-image: url('http://static03.deleteagency.com/-/media/images/case-studies/crest-nicholson/crest.jpg?mw=904&amp;hash=B83C4FF182714CC82B9B67D66357D29FF967D477');"></a>
  • <div class="cp-thumb-work--img-hover img-hover" style="background-image: url('http://static01.deleteagency.com/-/media/images/case-studies/crest-nicholson/crestoverlay.jpg?mw=904&amp;hash=43B492FAB43355D4DE4CBBD2C12D1CD020C1BAD2');" href="#"></div>

Knowledge Base
Inline css is the css code reside in html page under html tags not in external .css file. Inline css increases the loading time of your webpage which is an important search engine ranking factor. So try not to use inline css.

Internal CSS

Your site have 1 internal css.

Knowledge Base
Internal css is the css codes which resides on html page inside style tag. Internal css is increases loading time since no page caching is possible for internal css. Try to put your css code in external file.

Micro Data Schema Test

Site passed micro data schema test. 10 results found.

Micro data schema list

  • <ul class="cp-footer--social" itemscope itemtype="http://schema.org/Organization"> <meta itemprop="name" content="Delete Limited."> <li><a href="https://www.facebook.com/DeleteAgency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-facebook"><use xlink:href="#icon-components-social-facebook"/></svg>Facebook</a></li> <li><a href="https://twitter.com/deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-twitter"><use xlink:href="#icon-components-social-twitter"/></svg>Twitter</a></li> <li><a href="https://plus.google.com/+deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-google"><use xlink:href="#icon-components-social-google"/></svg>Google plus</a></li> <li><a href="http://vimeo.com/deleteagency" itemprop="sameAs" target="_blank" rel="nofollow"><svg class="icon icon-vimeo"><use xlink:href="#icon-components-social-vimeo"/></svg>Vimeo</a></li> </ul>
  • <div class="cp-contact-module" itemscope itemtype="http://schema.org/Organization"> <div class="cp-contact-module--map"> <div class="cp-contact-module--gradient"></div> <a href="https://goo.gl/maps/epSmW" class="cp-contact-module--map--marker map--marker-london hidden" target="_blank" rel="nofollow">google maps london</a> <a href="https://goo.gl/maps/TSwTh" class="cp-contact-module--map--marker map--marker-leeds hidden" target="_blank" rel="nofollow">google maps leeds</a> <a href="https://goo.gl/maps/sKlTK" class="cp-contact-module--map--marker map--marker-munich hidden" target="_blank" rel="nofollow">google maps munich</a> </div> <div class="cp-contact-module--panel"> <h5 class="h5">GET IN TOUCH</h5> <div class="red-line"></div> <ul> <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="london" data-is-main-contact itemprop="name">London.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/epSmW" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">4th Floor, 4 Golden Square</span>, <span itemprop="addressLocality">London</span>, <span itemprop="postalCode">W1F 9HT</span> </address> </a> <a href="tel:+442032140009" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 20 3214 0009</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li> <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="leeds" itemprop="name">Leeds.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/TSwTh" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">3370 Century Way, Thorpe Park</span>, <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </address> </a> <a href="tel:+441132604600" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 113 260 4600</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li> <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="munich" itemprop="name">Munich.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/sKlTK" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">Theresienhoehe 28</span>, <span itemprop="addressLocality">Munich</span>, <span itemprop="postalCode">80339</span> </address> </a> <a href="tel:+441132840682" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 113 284 0682</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li> </ul> <div class="cp-contact-module--bottom"> <a href="/contact" class="cp-contact-module--enquiry-link p letsworktogether"> <svg class="icon icon--mailletter"><use xlink:href="#icon-global-mail-letter" /></svg> <span class="p">Make enquiry</span></a> <button class="company-information js-company-information"> <svg class="icon icon--arrowinfos"><use xlink:href="#icon-components-contactmodule-arrowinfos" /></svg> Company information </button> <div class="cp-contact-module--bottom--infos" itemscope itemtype="http://schema.org/Organization"> <h3 class="h3" itemprop="name">Delete Limited.</h3> <div class="red-line"></div> <h5 class="h5">Registered in England.</h5> <p class="p">03933385</p> <h5 class="h5">Registered Address.</h5> <p class="p" itemprop="address" itemscope="" itemtype="http://schema.org/PostalAddress"> <span itemprop="streetAddress"> 3370 Century Way, Thorpe Park, </span> <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </p> <h5 class="h5">VAT Registration.</h5> <p class="p">GB 927 1409 27</p> </div> </div> </div> </div>
  • <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="london" data-is-main-contact itemprop="name">London.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/epSmW" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">4th Floor, 4 Golden Square</span>, <span itemprop="addressLocality">London</span>, <span itemprop="postalCode">W1F 9HT</span> </address> </a> <a href="tel:+442032140009" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 20 3214 0009</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li>
  • <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">4th Floor, 4 Golden Square</span>, <span itemprop="addressLocality">London</span>, <span itemprop="postalCode">W1F 9HT</span> </address>
  • <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="leeds" itemprop="name">Leeds.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/TSwTh" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">3370 Century Way, Thorpe Park</span>, <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </address> </a> <a href="tel:+441132604600" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 113 260 4600</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li>
  • <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">3370 Century Way, Thorpe Park</span>, <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </address>
  • <li class="cp-contact-module--location js-contact-location" itemprop="subOrganization" itemscope itemtype="http://schema.org/LocalBusiness"> <h3 class="h3 js-contact-location-opener" data-location="munich" itemprop="name">Munich.</h3> <div class="cp-contact-module--location--infos"> <a href="https://goo.gl/maps/sKlTK" target="_blank" rel="nofollow" itemprop="hasMap"> <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">Theresienhoehe 28</span>, <span itemprop="addressLocality">Munich</span>, <span itemprop="postalCode">80339</span> </address> </a> <a href="tel:+441132840682" class="cp-contact-module--location--infos-phone"> <svg class="icon icon--phone"><use xlink:href="#icon-components-contactmodule-phone" /></svg> <span itemprop="telephone" class="p">+44 113 284 0682</span> </a> <a class="email p" href="mailto:[email protected]"> <svg class="icon icon--mail"><use xlink:href="#icon-components-contactmodule-mail" /></svg> <span itemprop="email">[email protected]</span> </a> </div> </li>
  • <address class="p" itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <svg class="icon icon--location"><use xlink:href="#icon-components-contactmodule-location" /></svg> <span itemprop="streetAddress">Theresienhoehe 28</span>, <span itemprop="addressLocality">Munich</span>, <span itemprop="postalCode">80339</span> </address>
  • <div class="cp-contact-module--bottom--infos" itemscope itemtype="http://schema.org/Organization"> <h3 class="h3" itemprop="name">Delete Limited.</h3> <div class="red-line"></div> <h5 class="h5">Registered in England.</h5> <p class="p">03933385</p> <h5 class="h5">Registered Address.</h5> <p class="p" itemprop="address" itemscope="" itemtype="http://schema.org/PostalAddress"> <span itemprop="streetAddress"> 3370 Century Way, Thorpe Park, </span> <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </p> <h5 class="h5">VAT Registration.</h5> <p class="p">GB 927 1409 27</p> </div>
  • <p class="p" itemprop="address" itemscope="" itemtype="http://schema.org/PostalAddress"> <span itemprop="streetAddress"> 3370 Century Way, Thorpe Park, </span> <span itemprop="addressLocality">Leeds</span>, <span itemprop="postalCode">LS15 8ZB</span> </p>

Knowledge Base
Micro data is the information underlying a html string or paragraph. Consider a string “Avatar”, it could refer a profile picture on forum, blog or social networking site or may it refer to a highly successful 3D movie. Microdot is used to specify the reference or underlying information about an html string. Microdata gives chances to search engine and other application for better understanding of your content and better display significantly on search result.
Learn more

IP & DNS Report

IPv4 217.158.51.180
IPv6 Not Compatiable
DNS Report
SLHostClassTTLTypePRITargetIP
1www.deleteagency.comIN600A217.158.51.180

IP Canonicalization Test

Site failed IP canonicalization test.

Knowledge Base
If multiple domain name is registered under single ip address the search bots can label other sites as duplicates of one sites. This is ip canonicalization. Little bit like url canonicalizaion. To solve this use redirects.
Learn more

URL Canonicalization Test

Site passed URL canonicalization test.

Knowledge Base
Canonical tags make your all urls those lead to a single address or webpage into a single url. Like :
<link rel="canonical" href="https://mywebsite.com/home" />
<link rel="canonical" href="https://www.mywebsite.com/home" />
Both refer to the link mywebsite.com/home. So all the different url with same content or page now comes under the link or url mywebsite.com/home. Which will boost up your search engine ranking by eliminating content duplication. Use canonical tag for all the same urls.
Learn more

Plain Text Email Test

Site failed plain text email test. 8 plain text email found.

Plain Text Email List



Knowledge Base
Plain text email address is vulnerable to email scrapping agents. An email scrapping agent crawls your website and collects every Email address which written in plain text. So existence of plain text email address in your website can help spammers in email Harvesting. This could be a bad sign for search engine.

To fight this you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing backward your email address.
3) Turn of display using css.
4) Obfuscate your email address using javascript.
5) Using wordpress and php (wordpress site only).
Learn more

cURL Response

urlhttp://www.deleteagency.com/content typetext/html; charset=utf-8
http code200header size640
request size143filetime-1
ssl verify result0redirect count0
total time0.161539namelookup time0.015918
connect time0.022646pretransfer time0.022709
size upload0size download47552
speed download294368speed upload0
download content length47552upload content length-1
starttransfer time0.143044redirect time0
redirect urlprimary ip217.158.51.180
certinfoprimary port80
local ip92.60.114.52local port52199

Mobile Friendly Check


Mobile Friendly : Yes

Score : 100

Localized Rule Name Rule Impact
Mobile viewport not set 0
Text too small to read 0
Uses incompatible plugins 0
Content wider than screen 0
Links too close together 0
Content blocked by app install interstitial 0
CMS:
Locale: en_US
Roboted Resources: 15
Transient Fetch Failure Resources: 0

Google Page Speed Insight (Mobile)

Page Speed

Usability Score

Page Statistics


numberResources20numberHosts6
totalRequestBytes3477numberStaticResources15
htmlResponseBytes48967overTheWireResponeBytes2710574
imageResponseBytes2218672javascriptResponseBytes355669
otherResponseBytes87266numberJsResources2


Avoid App Install Interstitials That Hide Content

Your page does not appear to have any app install interstitials that hide a significant amount of content. Learn more about the importance of avoiding the use of app install interstitials.

Avoid Plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure Viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size Content to Viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Size Tap Targets Appropriately

All of your page's links/buttons are large enough for a user to easily tap on a touchscreen. Learn more about sizing tap targets appropriately.

Use Legible Font Sizes

The text on your page is legible. Learn more about using legible font sizes.

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

You have enabled browser caching. Learn more about browser caching recommendations.

Server Response Time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying HTML.

Render-blocking JavaScript and CSS

You have no render-blocking resources. Learn more about removing render-blocking resources.

Optimize Images

Your images are optimized. Learn more about optimizing images.

Prioritize Visible Content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

Google Page Speed Insight (Desktop)


Page Statistics


numberResources20numberHosts6
totalRequestBytes3477numberStaticResources15
htmlResponseBytes48153overTheWireResponeBytes2709760
imageResponseBytes2218672javascriptResponseBytes355669
otherResponseBytes87266numberJsResources2


Page Speed

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

You have enabled browser caching. Learn more about browser caching recommendations.

Server Response Time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying HTML.

Render-blocking JavaScript and CSS

You have no render-blocking resources. Learn more about removing render-blocking resources.

Optimize Images

Your images are optimized. Learn more about optimizing images.

Prioritize Visible Content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.
SEO Website Checkup found 11 major issues

Page Title

Page Title : Digital Marketing Agency London | Passion Digital


Your page title does not exceed 60 characters. It's fine.

Knowledge Base
Title is the heading of the webpage. The sentence or string enclosed between html title tag () is the title of your website. Search engines searches for the title of your website and displays title along with your website address on search result. Title is the most important element for both SEO and social sharing. Title should be less than 50 to 60 characters because search engine typically displays this length of string or sentence on search result. A good title can consist the primary keyword, secondary keyword and brand name. For example a fictitious gaming information providing sites title may be like "the future of gaming information is here". A webpage title should contain a proper glimpse of the website. title is important element as an identification of your website for user experience, SEO and social sharing. So have a nice and catching title.
Learn more

Meta Description

Meta Description : Digital Marketing Agency based in Clapham, London & Madrid. Award winners in search marketing: SEO, PPC, Social, Web Design & Development


Your page title does not exceed 150 characters. It's fine.

Knowledge Base
Description is the full interpretation of your website content and features. Most often it is a short paragraph that describe what are features and information provided by the website to its visitors. You may consider it a advertising of your website. Although not important for search engine ranking but very important for hits or visits through search engine results. Description should be less than 150 character because search engine shows this length of paragraph on search result. And every page of website should contain an unique description to avoid description duplication. Description is the definition of your website for user experience so form it as complete but short and precise illustration of your website.

Meta Keyword

Meta Keyword :


Your site do not have any meta keyword.

Knowledge Base
Meta keywords are keywords inside Meta tags. Meta keywords are not likely to be used for search engine ranking. the words of title and description can be used as meta keywords. it is a good idea for SEO other than search engine ranking.

Single Keywords

Keyword Occurrence Density Possible Spam
Advertising 24 3.065 % No
PPC 19 2.427 % No
SEO 18 2.299 % No
Marketing 14 1.788 % Yes
Media 13 1.66 % No
Social 13 1.66 % No
Content 12 1.533 % No
Optimisation 10 1.277 % No
Google 9 1.149 % No
Audit 9 1.149 % No
Pay 7 0.894 % No
marketing 7 0.894 % Yes
Digital 7 0.894 % No
Search 7 0.894 % No
Conversion 7 0.894 % No
Startups 6 0.766 % No
Charity 6 0.766 % No
LinkedIn 6 0.766 % No
digital 5 0.639 % No
case 5 0.639 % No

Two Word Keywords

Keyword Occurrence Density Possible Spam
Social Media 13 1.66 % No
Pay Per 7 0.894 % No
PPC Google 6 0.766 % No
for Startups 6 0.766 % No
Content Marketing 6 0.766 % No
Media for 6 0.766 % No
Marketing Social 6 0.766 % No
digital marketing 5 0.639 % No
case study 5 0.639 % No
Passion Digital 5 0.639 % No
read case 5 0.639 % No
Training for 4 0.511 % No
SEO Training 4 0.511 % No
Search Engine 4 0.511 % No
Per Click 4 0.511 % No
Engine Optimisation 4 0.511 % No
for PR 4 0.511 % No
Content Campaigns 3 0.383 % No
Creative Content 3 0.383 % No
Marketing Creative 3 0.383 % No

Three Word Keywords

Keyword Occurrence Density Possible Spam
Marketing Social Media 6 0.766 % No
Social Media for 6 0.766 % No
read case study 5 0.639 % No
SEO Training for 4 0.511 % No
Search Engine Optimisation 4 0.511 % No
Training for PR 4 0.511 % No
Pay Per Click 4 0.511 % No
Web Migration Local 3 0.383 % No
Migration Local SEO 3 0.383 % No
Local SEO Content 3 0.383 % No
SEO Content Marketing 3 0.383 % No
Creative Content Campaigns 3 0.383 % No
Campaigns Content Creation 3 0.383 % No
Content Creation Outreach 3 0.383 % No
Content Campaigns Content 3 0.383 % No
Removal Web Migration 3 0.383 % No
Marketing Creative Content 3 0.383 % No
Content Marketing Creative 3 0.383 % No
Keyword Research Penalty 3 0.383 % No
Audit Content Marketing 3 0.383 % No

Four Word Keywords

Keyword Occurrence Density Possible Spam
SEO Training for PR 4 0.511 % No
SEO Content Marketing Creative 3 0.383 % No
Content Marketing Creative Content 3 0.383 % No
Local SEO Content Marketing 3 0.383 % No
Web Migration Local SEO 3 0.383 % No
Migration Local SEO Content 3 0.383 % No
Marketing Creative Content Campaigns 3 0.383 % No
Content Campaigns Content Creation 3 0.383 % No
Creation Outreach Social Media 3 0.383 % No
Outreach Social Media Marketing 3 0.383 % No
Content Creation Outreach Social 3 0.383 % No
Campaigns Content Creation Outreach 3 0.383 % No
Removal Web Migration Local 3 0.383 % No
Creative Content Campaigns Content 3 0.383 % No
Penalty Removal Web Migration 3 0.383 % No
SEO Audit Content Marketing 3 0.383 % No
Audit Content Marketing eCommerce 3 0.383 % No
Startups SEO Audit Content 3 0.383 % No
for Startups SEO Audit 3 0.383 % No
SEO for Startups SEO 3 0.383 % No

Keyword Usage

The most using keywords do not match with meta keywords.

Knowledge Base
Keyword usage is the using of your keywords inside Meta tags and contents of your website. Use keywords that describes your site properly for precise search engine result of your website.

Total Words

Total Words : 783

Knowledge Base
Unique words are uncommon words that reflects your site features and informations. Search engine metrics are not intended to use unique words as ranking factor but it is still useful to get a proper picture of your site contents. Using positive unique words like complete, perfect, shiny, is a good idea user experience.

Stop words are common words like all the preposition, some generic words like download, click me, offer, win etc. since most used keyword may be a slight factor for visitors you are encouraged to use more unique words and less stop words.

Text/HTML Ratio Test

Site failed text/HTML ratio test.

Text/HTML Ratio Test : 4%

Knowledge Base
The ideal page's ratio of text to HTML code must be lie between 20 to 60%. Because if it is come less than 20% it means you need to write more text in your web page while in case of more than 60% your page might be considered as spam.

HTML Headings

H1(1)

  • A London based digital marketing agency

H2(0)

H3(0)

H4(0)

H5(0)

H6(0)

Knowledge Base
h1 status is the existence of any content inside h1 tag. Although not important like Meta titles and descriptions for search engine ranking but still a good way to describe your contents in search engine result.

h2 status less important but should be used for proper understanding of your website for visitor.

robot.txt

Your site have robot.txt

Knowledge Base
robots.txt is text file that reside on website root directory and contains the instruction for various robots (mainly search engine robots) for how to crawl and indexing your website for their webpage. robots.txt contains the search bots or others bots name, directory list allowed or disallowed to be indexing and crawling for bots, time delay for bots to crawl and indexing and even the sitemap url. A full access or a full restriction or customized access or restriction can be imposed through robots.txt.

robots.txt is very important for SEO. Your website directories will be crawled and indexed on search engine according to robots.txt instructions. So add a robots.txt file in your website root directory. Write it properly including your content enriched pages and other public pages and exclude any pages which contain sensitive information. Remember robots.txt instruction to restrict access to your sensitive information of your page is not formidable on web page security ground. So do not use it on security purpose.
Learn more

Sitemap

Your site have sitemap
Location: http://passion.digital/sitemap.xml

Knowledge Base
Sitemap is a xml file which contain full list of your website urls. It is used to include directories of your websites for crawling and indexing for search engine and access for users. it can help search engine robots for indexing your website more fast and deeply. It is roughly an opposite of robots.txt You can create a sitemap.xml by various free and paid service or you can write it with proper way (read about how write a sitemap).

Also keep these things in mind:
1) Sitemap must be less than 10 MB (10,485,760 bytes) and can contain maximum 50,000 urls. if you have more uls than this create multiple sitemap files and use a sitemap index file.
2) Put your sitemap in website root directory and add the url of your sitemap in robots.txt.
3) sitemap.xml can be compressed using grip for faster loading.

Broken link: a broken link is an inaccessible link or url of a website. a higher rate of broken links have a negative effect on search engine ranking due to reduced link equity. it also has a bad impact on user experience. There are several reasons for broken link. All are listed below.
1) An incorrect link entered by you.
2) The destination website removed the linked web page given by you. (A common 404 error).
3) The destination website is irreversibly moved or not exists anymore. (Changing domain or site blocked or dysfunctional).
4) User may behind some firewall or alike software or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewall or alike software for outside access.
Learn more or Learn more

Internal Vs. External Links

Total Internal Links? 72
Total External Links? 17

Internal Links

  • https://passion.digital/contact/
  • https://passion.digital/services/
  • https://passion.digital/services/conversion/
  • https://passion.digital/services/conversion/insight-analytics-configuration-audit/
  • https://passion.digital/services/conversion/insight-call-tracking-company/
  • https://passion.digital/services/conversion/insight-cro/
  • https://passion.digital/services/conversion/google-tag-manager-setup/
  • https://passion.digital/services/ppc/
  • https://passion.digital/services/ppc/paid-search/
  • https://passion.digital/services/ppc/display-advertising/
  • https://passion.digital/services/ppc/remarketing/
  • https://passion.digital/services/ppc/charity-google-grant/
  • https://passion.digital/services/ppc/linkedin-ppc-advertising/
  • https://passion.digital/services/ppc/start-ups-ppc/
  • https://passion.digital/services/ppc/bing-yahoo-ppc/
  • https://passion.digital/services/ppc/google-shopping/
  • https://passion.digital/services/ppc/multilingual-ppc/
  • https://passion.digital/services/ppc/ppc-audit/
  • https://passion.digital/services/ppc/youtube-trueview-advertising/
  • https://passion.digital/services/ppc/app-advertising-pay-per-install/
  • https://passion.digital/services/seo/
  • https://passion.digital/services/seo/seo-training-for-pr-agencies/
  • https://passion.digital/services/seo/charity-seo/
  • https://passion.digital/services/seo/start-ups-seo/
  • https://passion.digital/services/seo/seo-audit/
  • https://passion.digital/services/seo/content-marketing/
  • https://passion.digital/services/seo/e-commerce/
  • https://passion.digital/services/seo/keyword-research/
  • https://passion.digital/services/seo/penalty-removal/
  • https://passion.digital/services/seo/web-migration/
  • https://passion.digital/services/seo/local-seo/
  • https://passion.digital/services/content-marketing/
  • https://passion.digital/services/content-marketing/creative-content-campaigns/
  • https://passion.digital/services/content-marketing/content/
  • https://passion.digital/services/content-marketing/outreach/
  • https://passion.digital/services/social-media/
  • https://passion.digital/services/social-media/social-media-management/
  • https://passion.digital/services/social-media/facebook-advertising/
  • https://passion.digital/services/social-media/twitter-advertising/
  • https://passion.digital/services/social-media/instagram-advertising/
  • https://passion.digital/linkedin-advertising/
  • https://passion.digital/services/social-media/influencer-marketing/
  • https://passion.digital/services/social-media/charity-social-media/
  • https://passion.digital/services/social-media/start-ups-social-media/
  • https://passion.digital/creative/
  • https://passion.digital/clients/
  • https://passion.digital/about-us/
  • https://passion.digital/blog/
  • https://passion.digital
  • mailto:[email protected]
  • https://passion.digital/clients/case-study/science-museum/
  • https://passion.digital/clients/case-study/kuwtq/
  • https://passion.digital/clients/case-study/kpmg/
  • https://passion.digital/clients/case-study/spreadex/
  • https://passion.digital/clients/case-study/action-medical-research/
  • https://passion.digital/blog/2016/09/21/5-ways-brands-will-benefit-twitter-character-changes/
  • https://passion.digital/blog/2016/09/21/5-ways-brands-will-benefit-twitter-character-changes/
  • https://passion.digital/blog/2016/06/09/googles-voice-search-much-impact/
  • https://passion.digital/blog/2016/06/09/googles-voice-search-much-impact/
  • https://passion.digital/sitemap/
  • https://passion.digital/cookies/
  • https://passion.digital/work-for-us/
  • https://passion.digital/madrid/
  • https://passion.digital/services/ppc
  • https://passion.digital/services/seo
  • https://passion.digital/services/social-media
  • http://passion.digital/creative/
  • https://passion.digital/digital-marketing-glossary
  • https://passion.digital/services/conversion
  • https://passion.digital/services/seo-training-for-PR-agencies
  • https://passion.digital/services/remarketing
  • https://passion.digital

External Links

  • http://www.facebook.com/wearepassiondigital
  • http://www.twitter.com/passion_digital
  • https://plus.google.com/114415552957701973867
  • http://www.linkedin.com/company/passion-digital
  • http://www.thedrum.com/profile/passion-digital
  • http://www.bima.co.uk/member/915/passion-digital-ltd/
  • https://www.marketingsociety.co.uk/
  • http://www.google.com/nonprofits/help/marketplace.html
  • https://www.google.com/partners/#a_profile;idtf=2701661333;qury=passion%20digital
  • https://twitter.com/#!/Passion_Digital
  • https://twitter.com/Passion_Digital
  • https://t.co/SqEp4YQ053
  • http://twitter.com/Passion_Digital/status/784384948199366656
  • https://twitter.com/intent/user?original_referer=https%3A%2F%2Fpassion.digital%2F&ref_src=twsrc%5Etfw&region=count_link&screen_name=Passion_Digital&tw_p=followbutton
  • https://www.trustpilot.co.uk/review/www.passiondigital.co.uk
  • mailto:[email protected]
  • https://plus.google.com/u/0/113543369920297251710/about?rel=author

NoIndex , NoFollow, DoDollow Links

Total NoIndex Links 0
Total NoFollow Links 1
Total DoFollow Links 88
NoIndex Enabled by Meta Robot? No
NoFollow Enabled by Meta Robot? No

NoIndex Links

NoFollow Links

  • <a href="http://www.thedrum.com/profile/passion-digital" target="_blank" rel="nofollow"> <img src="https://passion.digital/wp-content/themes/passion-digital/assets/accred/drum.png" alt=""/> </a>


Knowledge Base

NoIndex : noindex directive is a meta tag value. noindex directive is for not to show your website on search engine results. You must not set ‘noindex’ as value in meta tags if you want to be your website on search engine result.

By default, a webpage is set to “index.” You should add a <meta name="robots" content="noindex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl a given page and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : nofollow directive is a meta tag value. Nofollow directive is for not to follow any links of your website by search engine bots. You must not set ‘nofollow’ as value in meta tags if you want follow your link by search engine bots.

By default, links are set to “follow.” You would set a link to “nofollow” in this way: <a href="http://www.example.com/" rel="nofollow">Anchor Text</a> if you want to suggest to Google that the hyperlink should not pass any link equity/SEO value to the link target.

Learn more

SEO Friendly Links

Links of your site are SEO friendly.

Knowledge Base
An SEO friendly link is roughly follows these rules. The url should contain dash as a separator, not to contain parameters and numbers and should be static urls.

To resolve this use these techniques.
1) Replace underscore or other separator by dash, clean url by deleting or replaceing number and parameters.
2) Marge your www and non www urls.
3) Do not use dynamic and related urls. Create an xml sitemap for proper indexing of search engine.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical urls in canonical tag.
Learn more

Favicon

Your site have favicon.

Learn more

Image 'alt' Test

Your site have 16 images without alt text.

Images Without alt

  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/drum.png
  • data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAwAAAAICAMAAAD6Ou7DAAAAQlBMVEUAAAD///////////////////////////////////////////////////////////////////////////////////8IX9KGAAAAFXRSTlMAjVQUaXNeo3oIKEcBgZZV+vC5OasWuKefAAAAPklEQVQIHQXBhQHAIAADsEyBufX/V5dY6gAs5VVSGgxPPueVo9FK7pU+6eiSFeakTkkPjEkyA0zJCGDbK/gBmZwCrsdw3eQAAAAASUVORK5CYII=
  • https://passion.digital/wp-content/uploads/2016/06/science-museum-client-logo.svg
  • https://passion.digital/wp-content/uploads/2016/06/kuwtq-client-logo.svg
  • https://passion.digital/wp-content/uploads/2015/06/kpmg.svg
  • https://passion.digital/wp-content/uploads/2013/12/spreadex-logo.svg
  • https://passion.digital/wp-content/uploads/2015/03/amr-logo.svg
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/drum.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/rar.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/bima.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/marketing-society.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/bing.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/gnpo.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/aw-cp.png
  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/social-marketing.png
  • https://passion.digital/wp-content/uploads/2013/12/Trustpilot_logo_on_white.png?a3b592&a3b592

Knowledge Base
An alternate title for image. Alt attribute content to describe an image. It is necessary for notifying search engine spider and improve actability to your website. So put a suitable title for your image at least those are your website content not including the images for designing your website. To resolve this put a suitable title in your alt attributes.
Learn more

DOC Type

DOC Type : <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1


Page have doc type.

Knowledge Base
doc type is not SEO factor but it is checked for validating your web page. So set a doctype at your html page.
Learn more

Depreciated HTML Tag

Your site have 1 depreciated HTML tags.

Depreciated HTML Tags

  • applet : 0
  • basefont : 0
  • center : 1
  • dir : 0
  • font : 0
  • isindex : 0
  • menu : 0
  • s : 0
  • strike : 0
  • u : 0

Knowledge Base
Older HTML tags and attributes that have been superseded by other more functional or flexible alternatives (whether as HTML or as CSS ) are declared as deprecated in HTML4 by the W3C - the consortium that sets the HTML standards. Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 323 KB


HTML page size is > 100KB

Knowledge Base
HTML page size is the one of the main factors of webpage loading time. It should be less than 100 KB according to google recommendation. Note that, this size not including external css, js or images files. So small page size less loading time.

To reduce your page size do this steps
1) Move all your css and js code to external file.
2) make sure your text content be on top of the page so that it can displayed before full page loading.
3) Reduce or compress all the image, flash media file etc. will be better if these files are less than 100 KB
Learn more

GZIP Compression

GZIP Compressed Size : 56 KB


GZIP compression is enabled. GZIP compressed size should be < 33KB

Knowledge Base
GZIP is a generic compressor that can be applied to any stream of bytes: under the hood it remembers some of the previously seen content and attempts to find and replace duplicate data fragments in an efficient way - for the curious, great low-level explanation of GZIP. However, in practice, GZIP performs best on text-based content, often achieving compression rates of as high as 70-90% for larger files, whereas running GZIP on assets that are already compressed via alternative algorithms (e.g. most image formats) yields little to no improvement. It is also recommended that, GZIP compressed size should be <=33 KB

Inline CSS

Your site have 15 inline css.

Inline CSS

  • <iframe src="//www.googletagmanager.com/ns.html?id=GTM-3ZHP" height="0" width="0" style="display:none;visibility:hidden"></iframe>
  • <span class="fa fa-envelope-o" style="margin-right:5px;"></span>
  • <div class='hero-image' style="background-image:url(https://passion.digital/wp-content/uploads/2013/12/PD-hero-march.jpg);"></div>
  • <a href="https://passion.digital/blog/2016/09/21/5-ways-brands-will-benefit-twitter-character-changes/" class="blogItem" style="background-image: url(https://passion.digital/wp-content/uploads/2016/09/twitter-blog.jpg); "></a>
  • <a href="https://passion.digital/blog/2016/06/09/googles-voice-search-much-impact/" class="blogItem" style="background-image: url(https://passion.digital/wp-content/uploads/2016/06/voice-search-app-ss-1920.jpg); "></a>
  • <a href="https://www.trustpilot.co.uk/review/www.passiondigital.co.uk" style="margin: 10px 0 0;display: block;" target="_blank"></a>
  • <img src="https://passion.digital/wp-content/uploads/2013/12/Trustpilot_logo_on_white.png?a3b592&amp;a3b592" width="200" style=" margin-left: -20px; ">
  • <p style="color:white"></p>
  • <i class="fa fa-star" style="color: #e99622"></i>
  • <i class="fa fa-star" style="color: #e99622"></i>
  • <i class="fa fa-star" style="color: #e99622"></i>
  • <i class="fa fa-star" style="color: #e99622"></i>
  • <i class="fa fa-star" style="color: #e99622"></i>
  • <span style="font-size: 11px;margin-left: 5px;"></span>
  • <center style="display:none"></center>

Knowledge Base
Inline css is the css code reside in html page under html tags not in external .css file. Inline css increases the loading time of your webpage which is an important search engine ranking factor. So try not to use inline css.

Internal CSS

Your site does not have any internal css.

Knowledge Base
Internal css is the css codes which resides on html page inside style tag. Internal css is increases loading time since no page caching is possible for internal css. Try to put your css code in external file.

Micro Data Schema Test

Site passed micro data schema test. 1 results found.

Micro data schema list

  • <body class="home page page-id-6 page-template-default" itemscope itemtype="http://schema.org/WebPage"> <!--noptimize--><noscript> <iframe src="//www.googletagmanager.com/ns.html?id=GTM-3ZHP" height="0" width="0" style="display:none;visibility:hidden"></iframe> </noscript> <script>(function (w, d, s, l, i) { w[l] = w[l] || []; w[l].push({ 'gtm.start': new Date().getTime(), event: 'gtm.js' }); var f = d.getElementsByTagName(s)[0], j = d.createElement(s), dl = l != 'dataLayer' ? '&l=' + l : ''; j.async = true; j.src = '//www.googletagmanager.com/gtm.js?id=' + i + dl; f.parentNode.insertBefore(j, f); })(window, document, 'script', 'dataLayer', 'GTM-3ZHP');</script><!--/noptimize--> <div id="contact_mobile"> <a href="https://passion.digital/contact/"> <span class="found-us-icon"></span></a> </div> <div id="wrapper" class=""> <div class="container toparea"> <div class="swipe-area"> </div> <div id="top_menu" class="desktopMenu"> <nav class="mainNav" role='navigation'> <ul id="menu-primary-menu" class=""><li id="menu-item-6082" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-6082"><a href="https://passion.digital/services/">Services</a> <ul class="sub-menu"> <li id="menu-item-5789" class="white conversion-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5789"><a href="https://passion.digital/services/conversion/">Conversion</a> <ul class="sub-menu"> <li id="menu-item-6113" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6113"><a href="https://passion.digital/services/conversion/insight-analytics-configuration-audit/">Analytics Configuration &#038; Audit</a></li> <li id="menu-item-5791" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5791"><a href="https://passion.digital/services/conversion/insight-call-tracking-company/">Call Tracking</a></li> <li id="menu-item-6114" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6114"><a href="https://passion.digital/services/conversion/insight-cro/">CRO | Conversion Rate Optimisation</a></li> <li id="menu-item-6401" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6401"><a href="https://passion.digital/services/conversion/google-tag-manager-setup/">GTM | Google Tag Manager</a></li> </ul> </li> <li id="menu-item-5793" class="white ppc-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5793"><a href="https://passion.digital/services/ppc/">Pay Per Click</a> <ul class="sub-menu"> <li id="menu-item-6115" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6115"><a href="https://passion.digital/services/ppc/paid-search/">Paid Search Advertising</a></li> <li id="menu-item-5809" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5809"><a href="https://passion.digital/services/ppc/display-advertising/">Display Advertising</a></li> <li id="menu-item-5823" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5823"><a href="https://passion.digital/services/ppc/remarketing/">Remarketing</a></li> <li id="menu-item-5794" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5794"><a href="https://passion.digital/services/ppc/charity-google-grant/">Charity PPC (Google Grants)</a></li> <li id="menu-item-5795" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5795"><a href="https://passion.digital/services/ppc/linkedin-ppc-advertising/">LinkedIn PPC</a></li> <li id="menu-item-5796" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5796"><a href="https://passion.digital/services/ppc/start-ups-ppc/">Start-Up PPC</a></li> <li id="menu-item-5821" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5821"><a href="https://passion.digital/services/ppc/bing-yahoo-ppc/">Bing/Yahoo PPC</a></li> <li id="menu-item-5817" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5817"><a href="https://passion.digital/services/ppc/google-shopping/">Google Shopping</a></li> <li id="menu-item-5819" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5819"><a href="https://passion.digital/services/ppc/multilingual-ppc/">Multilingual PPC</a></li> <li id="menu-item-5818" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5818"><a href="https://passion.digital/services/ppc/ppc-audit/">PPC Audit</a></li> <li id="menu-item-5820" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5820"><a href="https://passion.digital/services/ppc/youtube-trueview-advertising/">YouTube TrueView Advertising</a></li> <li id="menu-item-6661" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6661"><a href="https://passion.digital/services/ppc/app-advertising-pay-per-install/">App Advertising | Pay Per Install</a></li> </ul> </li> <li id="menu-item-5797" class="white seo-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5797"><a href="https://passion.digital/services/seo/">Search Engine Optimisation</a> <ul class="sub-menu"> <li id="menu-item-6116" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6116"><a href="https://passion.digital/services/seo/seo-training-for-pr-agencies/">SEO Training for PR</a></li> <li id="menu-item-5798" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5798"><a href="https://passion.digital/services/seo/charity-seo/">Charity SEO</a></li> <li id="menu-item-5800" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5800"><a href="https://passion.digital/services/seo/start-ups-seo/">SEO for Start-ups</a></li> <li id="menu-item-5816" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5816"><a href="https://passion.digital/services/seo/seo-audit/">SEO Audit</a></li> <li id="menu-item-5814" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5814"><a href="https://passion.digital/services/seo/content-marketing/">Content Marketing</a></li> <li id="menu-item-5811" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5811"><a href="https://passion.digital/services/seo/e-commerce/">eCommerce Optimisation</a></li> <li id="menu-item-5813" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5813"><a href="https://passion.digital/services/seo/keyword-research/">Keyword Research</a></li> <li id="menu-item-5812" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5812"><a href="https://passion.digital/services/seo/penalty-removal/">Penalty Removal</a></li> <li id="menu-item-5815" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5815"><a href="https://passion.digital/services/seo/web-migration/">Web Migration</a></li> <li id="menu-item-5822" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5822"><a href="https://passion.digital/services/seo/local-seo/">Local SEO</a></li> </ul> </li> <li id="menu-item-9108" class="content-svg white menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-9108"><a href="https://passion.digital/services/content-marketing/">Content Marketing</a> <ul class="sub-menu"> <li id="menu-item-9109" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9109"><a href="https://passion.digital/services/content-marketing/creative-content-campaigns/">Creative Content Campaigns</a></li> <li id="menu-item-9111" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9111"><a href="https://passion.digital/services/content-marketing/content/">Content Creation</a></li> <li id="menu-item-9110" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9110"><a href="https://passion.digital/services/content-marketing/outreach/">Outreach</a></li> </ul> </li> <li id="menu-item-5801" class="white social-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5801"><a href="https://passion.digital/services/social-media/">Social Media Marketing</a> <ul class="sub-menu"> <li id="menu-item-5803" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5803"><a href="https://passion.digital/services/social-media/social-media-management/">Social Media Management</a></li> <li id="menu-item-9082" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9082"><a href="https://passion.digital/services/social-media/facebook-advertising/">Facebook Advertising</a></li> <li id="menu-item-9088" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9088"><a href="https://passion.digital/services/social-media/twitter-advertising/">Twitter Advertising</a></li> <li id="menu-item-9092" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9092"><a href="https://passion.digital/services/social-media/instagram-advertising/">Instagram Advertising</a></li> <li id="menu-item-9095" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9095"><a href="https://passion.digital/linkedin-advertising/">LinkedIn Advertising</a></li> <li id="menu-item-9078" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9078"><a href="https://passion.digital/services/social-media/influencer-marketing/">Influencer Marketing</a></li> <li id="menu-item-5802" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5802"><a href="https://passion.digital/services/social-media/charity-social-media/">Social Media for Charities</a></li> <li id="menu-item-5804" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5804"><a href="https://passion.digital/services/social-media/start-ups-social-media/">Social Media for Startups</a></li> </ul> </li> <li id="menu-item-7077" class="white dev-svg menu-item menu-item-type-custom menu-item-object-custom menu-item-7077"><a href="https://passion.digital/creative/">Design &#038; Development</a></li> </ul> </li> <li id="menu-item-5787" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5787"><a href="https://passion.digital/clients/">Clients</a></li> <li id="menu-item-6884" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6884"><a href="https://passion.digital/about-us/">About Us</a></li> <li id="menu-item-5807" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5807"><a href="https://passion.digital/blog/">Blog</a></li> <li id="menu-item-8835" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8835"><a href="https://passion.digital/contact/">Contact</a></li> </ul> </nav> </div> </div> <div id="main_header" class="header"> <div id="header" class="container"> <div id="logo"> <a href="https://passion.digital"> <img class="svg" src="https://passion.digital/wp-content/themes/passion-digital/assets/logo.svg" alt="Passion Digital - Digital Marketing Agency London"> </a> </div> <div id="header_social"> <div class="social_icons"><a href="http://www.facebook.com/wearepassiondigital" target="_blank" class="fa fa-facebook"></a></div> <div class="social_icons"><a href="http://www.twitter.com/passion_digital" target="_blank" class="fa fa-twitter"></a></div> <div class="social_icons"><a href="https://plus.google.com/114415552957701973867" target="_blank" class="fa fa-google-plus"></a></div> <div class="social_icons"><a href="http://www.linkedin.com/company/passion-digital" target="_blank" class="fa fa-linkedin"></a></div> </div> <div id="header_contacts"> <div class="phone_contact"> <span class="fa fa-phone"></span> <span class="rTapNumber10332">02034321369</span> </div> <div class="email_contact"> <span class="fa fa-envelope-o" style="margin-right:5px;"></span> <a href="mailto:[email protected]" onclick="_gaq.push(['_trackEvent', 'Email', 'Click', 'Header Email Contact Button']);"> [email protected] </a> </div> </div> </div> </div> <div class="hero"> <div class="hero-inner"> <div class="flexslider"> <ul class="slides"> <li class="slide"> <div class='hero-image' style="background-image:url(https://passion.digital/wp-content/uploads/2013/12/PD-hero-march.jpg);"></div> <div class="container"> <div class="caption"> <p><strong>An honest &amp; </strong><br /> <strong>results-driven</strong> <strong>digital</strong><br /> <strong>marketing agency</strong></p> <div class='cta'><p><a href="https://passion.digital/clients/">See who we work with</a></p> <i class="fa fa-angle-right"></i></div> </div> </div> </li> </ul> </div> <style> .hero .hidden_con{ position: static; height: 100%; margin: auto; } .hidden_module{ position: absolute; bottom: 0; } @media(max-width:768px){ .hidden_module{ top: 100%; margin-top: -43px; } } .hidden_module .module_label{ color: #fff; padding: 10px 15px; display: inline-block; background-color: rgba(152, 28, 71, .8); cursor: pointer; float: left; } .hidden_module .module_links{ background-color: rgba(152, 28, 71, .8); padding: 10px 15px; list-style: none; margin: 0; min-width: 215px; display: none; clear: both; z-index: 600; 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clearfix text-center"> <h1 class="content_title_center">A London based digital marketing agency</h1> <p>Welcome to Passion Digital, a digital marketing agency based in Clapham, London and Spain. Our honest and transparent digital marketing work speaks for itself. We deliver a personal, passionate &amp; tailored service to each and every one of our clients, big or small, based in London or abroad. We strongly believe that there&#8217;s no merit in a &#8216;one-size-fits-all&#8217; approach to SEO or SEM. Our digital marketing methods are innovative and always anticipate the intent of your customers and search engines.</p> <p>If you want clear, honest and tangible results online with the opportunity to learn how they&#8217;re achieved then get in touch now to see how we can help.</p> </div> </div> <div id="content_right_projects"> <div class="container"> <div class="row"> <div class="col-sm-12"> <div class="tabTop"> <ul class="nav nav-tabs" role="tablist"> <li> <a href="#science-museum" role="tab" data-toggle="tab"> <img class='hidden-xs' src='https://passion.digital/wp-content/uploads/2016/06/science-museum-client-logo.svg' /> <span class="visible-xs">Science Museum</span> </a> </li> <li> <a href="#kuwtq" role="tab" data-toggle="tab"> <img class='hidden-xs' src='https://passion.digital/wp-content/uploads/2016/06/kuwtq-client-logo.svg' /> <span class="visible-xs">Keeping Up With The Queen</span> </a> </li> <li> <a href="#kpmg" role="tab" data-toggle="tab"> <img class='hidden-xs' src='https://passion.digital/wp-content/uploads/2015/06/kpmg.svg' /> <span class="visible-xs">KPMG Small Business Accounting</span> </a> </li> <li> <a href="#spreadex" role="tab" data-toggle="tab"> <img class='hidden-xs' src='https://passion.digital/wp-content/uploads/2013/12/spreadex-logo.svg' /> <span class="visible-xs">Spreadex</span> </a> </li> <li> <a href="#action-medical-research" role="tab" data-toggle="tab"> <img class='hidden-xs' src='https://passion.digital/wp-content/uploads/2015/03/amr-logo.svg' /> <span class="visible-xs">Action Medical Research</span> </a> </li> </ul> <div class="tab-content"> <div role="tabpanel" class="tab-pane fade" id="science-museum"> <p>The Science Museum shop is an e-commerce platform selling toys and gadgets.  Passion Digital was approached to improve the profitability of their campaigns across paid search and paid social.</p> <a class="btn-passion" href="https://passion.digital/clients/case-study/science-museum/">read case study</a> </div> <div role="tabpanel" class="tab-pane fade" id="kuwtq"> <p>&#8216;Keeping up with the Queen&#8217; is a single-page website created to celebrate the Queen&#8217;s 90th birthday and a showcase of the possibilities of strategic content marketing. The site has been extremely successful in terms of uptake in mainstream media and social reach.</p> <a class="btn-passion" href="https://passion.digital/clients/case-study/kuwtq/">read case study</a> </div> <div role="tabpanel" class="tab-pane fade" id="kpmg"> <p>Find out how we helped KPMG by using Twitter lead generating advertising to increase leads by almost 500%.</p> <a class="btn-passion" href="https://passion.digital/clients/case-study/kpmg/">read case study</a> </div> <div role="tabpanel" class="tab-pane fade" id="spreadex"> <p>After taking on this major spread betting provider as an SEO client, our first steps were to audit the site to identify issues relating to site architecture that were holding the site back.</p> <p>&nbsp;</p> <a class="btn-passion" href="https://passion.digital/clients/case-study/spreadex/">read case study</a> </div> <div role="tabpanel" class="tab-pane fade" id="action-medical-research"> <p>Action Medical Research have entrusted us with their digital marketing work for years and we are immensely proud of this fact as an agency.</p> <a class="btn-passion" href="https://passion.digital/clients/case-study/action-medical-research/">read case study</a> </div> </div> </div> </div> </div> </div> </div> <div class="blogPosts"> <div class="container"> <span class="title content_title_center">Latest from the blog</span> <div class="row"> <div class="col-md-6"> <a href="https://passion.digital/blog/2016/09/21/5-ways-brands-will-benefit-twitter-character-changes/" class="blogMobTitle visible-xs">5 Ways Brands Will Benefit From Twitter’s Character Changes</a> <a href="https://passion.digital/blog/2016/09/21/5-ways-brands-will-benefit-twitter-character-changes/" class="blogItem" style="background-image: url(https://passion.digital/wp-content/uploads/2016/09/twitter-blog.jpg); "></a> </div> <div class="col-md-6"> <a href="https://passion.digital/blog/2016/06/09/googles-voice-search-much-impact/" class="blogMobTitle visible-xs">Google&#8217;s 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menu-item-object-page menu-item-8835"><a href="https://passion.digital/contact/">Contact</a></li> </ul> </div> <div class="header fixed_nav"> <div class="container-fluid toparea"> <a class="logo" href="https://passion.digital"> <img class="svg" src="https://passion.digital/wp-content/themes/passion-digital/assets/logo.svg" alt="Passion Digital - Digital Marketing Agency London"> </a> <div class="header_contacts"> <div><span class="fa fa-phone"></span> <span class="rTapNumber10332">02034321369</span> </div> <div><span class="fa fa-envelope-o"></span> <a href="mailto:[email protected]" onclick="_gaq.push(['_trackEvent', 'Email', 'Click', 'Header Email Contact Button']);"> [email protected] </a> </div> </div> <div id="fixed_menu" class="desktopMenu"> <nav class="mainNav" role='navigation'> <ul id="menu-primary-menu" class=""><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-6082"><a href="https://passion.digital/services/">Services</a> <ul class="sub-menu"> <li class="white conversion-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5789"><a href="https://passion.digital/services/conversion/">Conversion</a> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6113"><a href="https://passion.digital/services/conversion/insight-analytics-configuration-audit/">Analytics Configuration &#038; Audit</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5791"><a href="https://passion.digital/services/conversion/insight-call-tracking-company/">Call Tracking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6114"><a href="https://passion.digital/services/conversion/insight-cro/">CRO | Conversion Rate Optimisation</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6401"><a href="https://passion.digital/services/conversion/google-tag-manager-setup/">GTM | Google Tag Manager</a></li> </ul> </li> <li class="white ppc-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5793"><a href="https://passion.digital/services/ppc/">Pay Per Click</a> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6115"><a href="https://passion.digital/services/ppc/paid-search/">Paid Search Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5809"><a href="https://passion.digital/services/ppc/display-advertising/">Display Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5823"><a href="https://passion.digital/services/ppc/remarketing/">Remarketing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5794"><a href="https://passion.digital/services/ppc/charity-google-grant/">Charity PPC (Google Grants)</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5795"><a href="https://passion.digital/services/ppc/linkedin-ppc-advertising/">LinkedIn PPC</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5796"><a href="https://passion.digital/services/ppc/start-ups-ppc/">Start-Up PPC</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5821"><a href="https://passion.digital/services/ppc/bing-yahoo-ppc/">Bing/Yahoo PPC</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5817"><a href="https://passion.digital/services/ppc/google-shopping/">Google Shopping</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5819"><a href="https://passion.digital/services/ppc/multilingual-ppc/">Multilingual PPC</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5818"><a href="https://passion.digital/services/ppc/ppc-audit/">PPC Audit</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5820"><a href="https://passion.digital/services/ppc/youtube-trueview-advertising/">YouTube TrueView Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6661"><a href="https://passion.digital/services/ppc/app-advertising-pay-per-install/">App Advertising | Pay Per Install</a></li> </ul> </li> <li class="white seo-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5797"><a href="https://passion.digital/services/seo/">Search Engine Optimisation</a> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6116"><a href="https://passion.digital/services/seo/seo-training-for-pr-agencies/">SEO Training for PR</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5798"><a href="https://passion.digital/services/seo/charity-seo/">Charity SEO</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5800"><a href="https://passion.digital/services/seo/start-ups-seo/">SEO for Start-ups</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5816"><a href="https://passion.digital/services/seo/seo-audit/">SEO Audit</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5814"><a href="https://passion.digital/services/seo/content-marketing/">Content Marketing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5811"><a href="https://passion.digital/services/seo/e-commerce/">eCommerce Optimisation</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5813"><a href="https://passion.digital/services/seo/keyword-research/">Keyword Research</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5812"><a href="https://passion.digital/services/seo/penalty-removal/">Penalty Removal</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5815"><a href="https://passion.digital/services/seo/web-migration/">Web Migration</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5822"><a href="https://passion.digital/services/seo/local-seo/">Local SEO</a></li> </ul> </li> <li class="content-svg white menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-9108"><a href="https://passion.digital/services/content-marketing/">Content Marketing</a> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9109"><a href="https://passion.digital/services/content-marketing/creative-content-campaigns/">Creative Content Campaigns</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9111"><a href="https://passion.digital/services/content-marketing/content/">Content Creation</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9110"><a href="https://passion.digital/services/content-marketing/outreach/">Outreach</a></li> </ul> </li> <li class="white social-svg menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-5801"><a href="https://passion.digital/services/social-media/">Social Media Marketing</a> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5803"><a href="https://passion.digital/services/social-media/social-media-management/">Social Media Management</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9082"><a href="https://passion.digital/services/social-media/facebook-advertising/">Facebook Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9088"><a href="https://passion.digital/services/social-media/twitter-advertising/">Twitter Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9092"><a href="https://passion.digital/services/social-media/instagram-advertising/">Instagram Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9095"><a href="https://passion.digital/linkedin-advertising/">LinkedIn Advertising</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9078"><a href="https://passion.digital/services/social-media/influencer-marketing/">Influencer Marketing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5802"><a href="https://passion.digital/services/social-media/charity-social-media/">Social Media for Charities</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5804"><a href="https://passion.digital/services/social-media/start-ups-social-media/">Social Media for Startups</a></li> </ul> </li> <li class="white dev-svg menu-item menu-item-type-custom menu-item-object-custom menu-item-7077"><a href="https://passion.digital/creative/">Design &#038; Development</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5787"><a href="https://passion.digital/clients/">Clients</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-6884"><a href="https://passion.digital/about-us/">About Us</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5807"><a href="https://passion.digital/blog/">Blog</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8835"><a href="https://passion.digital/contact/">Contact</a></li> </ul> </nav> </div> </div> </div> <script type='text/javascript' src='https://passion.digital/wp-content/plugins/disqus-comment-system/media/js/count.js'></script> <!--wp_footer--> <!--noptimize--><script type="text/javascript">var adiInit = "1304"; (function () { var adiSrc = document.createElement("script"); adiSrc.type = "text/javascript"; adiSrc.async = true; adiSrc.src = ("https:" == document.location.protocol ? "https://" : "http://") + "static.adinsight.com/static/scripts/adiTrack.min.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(adiSrc, s); })(); </script> <center style="display:none"></center> <!--/noptimize--> <script type="text/javascript" defer src="https://passion.digital/wp-content/cache/autoptimize/js/autoptimize_d01a6fed667527171c10acf6e4a152cf.js"></script></body>

Knowledge Base
Micro data is the information underlying a html string or paragraph. Consider a string “Avatar”, it could refer a profile picture on forum, blog or social networking site or may it refer to a highly successful 3D movie. Microdot is used to specify the reference or underlying information about an html string. Microdata gives chances to search engine and other application for better understanding of your content and better display significantly on search result.
Learn more

IP & DNS Report

IPv4 134.0.19.179
IPv6 Not Compatiable
DNS Report
SLHostClassTTLTypePRITargetIP
1passion.digitalIN300A134.0.19.179
2passion.digitalIN86400NSjim.ns.cloudflare.com
3passion.digitalIN86400NSivy.ns.cloudflare.com
4passion.digitalIN3600MX0passion-digital.mail.protection.outlook.com

IP Canonicalization Test

Site passed IP canonicalization test.

Knowledge Base
If multiple domain name is registered under single ip address the search bots can label other sites as duplicates of one sites. This is ip canonicalization. Little bit like url canonicalizaion. To solve this use redirects.
Learn more

URL Canonicalization Test

Site passed URL canonicalization test.

Knowledge Base
Canonical tags make your all urls those lead to a single address or webpage into a single url. Like :
<link rel="canonical" href="https://mywebsite.com/home" />
<link rel="canonical" href="https://www.mywebsite.com/home" />
Both refer to the link mywebsite.com/home. So all the different url with same content or page now comes under the link or url mywebsite.com/home. Which will boost up your search engine ranking by eliminating content duplication. Use canonical tag for all the same urls.
Learn more

Plain Text Email Test

Site failed plain text email test. 6 plain text email found.

Plain Text Email List



Knowledge Base
Plain text email address is vulnerable to email scrapping agents. An email scrapping agent crawls your website and collects every Email address which written in plain text. So existence of plain text email address in your website can help spammers in email Harvesting. This could be a bad sign for search engine.

To fight this you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing backward your email address.
3) Turn of display using css.
4) Obfuscate your email address using javascript.
5) Using wordpress and php (wordpress site only).
Learn more

cURL Response

urlhttps://passion.digital/content typetext/html; charset=UTF-8
http code200header size770
request size266filetime-1
ssl verify result0redirect count1
total time0.639722namelookup time0.151657
connect time0.158669pretransfer time0.201234
size upload0size download330817
speed download517126speed upload0
download content length330817upload content length-1
starttransfer time0.29564redirect time0.286386
redirect urlprimary ip134.0.19.179
certinfoprimary port443
local ip92.60.114.52local port47466

Mobile Friendly Check


Mobile Friendly : Unknown

Score : Unknown

Localized Rule Name Rule Impact
No data to show.
CMS:
Locale:
Roboted Resources:
Transient Fetch Failure Resources:

Google Page Speed Insight (Mobile)

Page Speed

Usability Score

Page Statistics


numberResources53numberHosts19
totalRequestBytes7675numberStaticResources35
htmlResponseBytes331283overTheWireResponeBytes2549045
imageResponseBytes1217431javascriptResponseBytes796933
otherResponseBytes5748numberJsResources16


Avoid App Install Interstitials That Hide Content

Your page does not appear to have any app install interstitials that hide a significant amount of content. Learn more about the importance of avoiding the use of app install interstitials.

Avoid Plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure Viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size Content to Viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Size Tap Targets Appropriately

All of your page's links/buttons are large enough for a user to easily tap on a touchscreen. Learn more about sizing tap targets appropriately.

Use Legible Font Sizes

The text on your page is legible. Learn more about using legible font sizes.

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

  • https://static.hotjar.com/c/hotjar-390.js?sv=5
  • https://cdn.optimizely.com/js/6178730249.js
  • https://www.googletagmanager.com/gtm.js?id=GTM-3ZHP
  • https://connect.facebook.net/en_US/fbevents.js
  • https://platform.twitter.com/oct.js
  • https://static.adinsight.com/static/scripts/rTapTrack.min.js
  • https://www.google-analytics.com/analytics.js

Server Response Time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying HTML.

Render-blocking JavaScript and CSS

Your page has (1) blocking script resources and (0) blocking CSS resources. This causes a delay in rendering your page. None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Render-blocking JavaScript

  • https://cdn.optimizely.com/js/6178730249.js

Render-blocking CSS

Optimize Images

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their transfer size by 6KiB ( 43% reduction ).

  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/social-marketing.png could save 6KiB ( 43%reduction )

Prioritize Visible Content

Visible content is not properly prioritized. Learn more about prioritizing visible content.

Google Page Speed Insight (Desktop)


Page Statistics


numberResources53numberHosts19
totalRequestBytes7677numberStaticResources35
htmlResponseBytes331284overTheWireResponeBytes2549040
imageResponseBytes1217431javascriptResponseBytes796934
otherResponseBytes5742numberJsResources16


Page Speed

Landing Page Redirects

Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

You have compression enabled. Learn more about enabling compression.

Leverage Browser Caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:

  • https://static.hotjar.com/c/hotjar-390.js?sv=5
  • https://cdn.optimizely.com/js/6178730249.js
  • https://www.googletagmanager.com/gtm.js?id=GTM-3ZHP
  • https://connect.facebook.net/en_US/fbevents.js
  • https://platform.twitter.com/oct.js
  • https://static.adinsight.com/static/scripts/rTapTrack.min.js
  • https://www.google-analytics.com/analytics.js

Server Response Time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying HTML.

Render-blocking JavaScript and CSS

Your page has (2) blocking script resources and (0) blocking CSS resources. This causes a delay in rendering your page. None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Render-blocking JavaScript

  • https://cdn.optimizely.com/js/6178730249.js
  • https://passion.digital/wp-content/plugins/disqus-comment-system/media/js/count.js

Render-blocking CSS

Optimize Images

Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their transfer size by 5.9KiB ( 43% reduction ).

  • https://passion.digital/wp-content/themes/passion-digital/assets/accred/social-marketing.png could save 5.9KiB ( 43%reduction )

Prioritize Visible Content

Visible content is not properly prioritized. Learn more about prioritizing visible content.

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